{"id":12,"date":"2007-03-06T14:16:00","date_gmt":"2007-03-06T22:16:00","guid":{"rendered":"http:\/\/karateteaching.uploadmysite.com\/?p=12"},"modified":"2007-03-06T14:16:00","modified_gmt":"2007-03-06T22:16:00","slug":"do-you-have-all-3-components","status":"publish","type":"post","link":"https:\/\/www.karateteaching.com\/blog\/do-you-have-all-3-components\/","title":{"rendered":"Do you have all 3 components?"},"content":{"rendered":"<p>I never realized that I didn&#8217;t have ALL the pieces to the puzzle.<\/p>\n<p>Then one day it clicked for me after reading T. Harv Eker&#8217;s &#8220;SpeedWealth&#8221;.<\/p>\n<p>It&#8217;s a short but brilliant book that points out in a flash how to turn your business into a powerful income source&#8230; if you want it too.<\/p>\n<p>Basically Eker says that any business needs 3 core components to make it successful. These are:<\/p>\n<p><em>1) A good marketing system<\/em><br \/><em><\/em><br \/><em>2) A good production system<\/em><br \/><em><\/em><br \/><em>3) A good administration system<\/em><\/p>\n<p>So how can you apply this model to your martial arts school?<\/p>\n<p><strong><span style=\"color:#3333ff;\">A Marketing System<\/span><\/strong> is a marketing system, you just gotta have one that works. You&#8217;ve got to know which method of marketing works best for your school. Just because something works for a friend of yours doesn&#8217;t necessarily mean it will work for you. Your situation is different to theirs and their system might work better in their environment. Or it might work better in yours!<\/p>\n<p>I believe a good approach is to model other successful systems and then TRACK the results for yourself. When I started to track this information and this allowed me to focus on those things that worked, tweak the things that needed attention and avoid those that were simply costing money.<\/p>\n<p><span style=\"color:#ff0000;\">(Hint: On your student enrollement forms have a box that asks &#8220;How did you hear about us?&#8221; And then pay attention to what gets written down.)<\/span><\/p>\n<p><strong><span style=\"color:#3333ff;\">A Production System<\/span><\/strong> &#8211; this is how you put your students through your school from the time they sign up as white belts to whenever they stop training (hopefully never). So this should entail <em>business systems<\/em> that deal with things like:<\/p>\n<ol>\n<li>How you divide and organize your classes<\/li>\n<li>How you promote your students<\/li>\n<li>How you receive tuition fees<\/li>\n<li>How you handle your staff<\/li>\n<li>How you teach<\/li>\n<li>etc<\/li>\n<\/ol>\n<p>Another great book that&#8217;ll get you thinking how to apply this to your school is The E-Myth Revisited by Michael Gerber. <em>Highly recommended.<\/em><\/p>\n<p><em><\/em><\/p>\n<p><em><\/em><\/p>\n<p><em><\/em><\/p>\n<p><strong><span style=\"color:#3333ff;\">An Administration System<\/span><\/strong> &#8211; basically how you manage all the student and school data to make the <em>production and marketing systems run as smoothly as possible<\/em>.<\/p>\n<p>And it&#8217;s funny &#8211; when I first started I didn&#8217;t have ANY of these systems. I just thought that because I could do karate that I&#8217;d have a successful school. I thought that I could simply teach a class and people would come to train without thought to all the processes! It&#8217;s a common misconception and fortunately for me I had some good mentors that pulled me in line quickly.<\/p>\n<p>One of them is Marco Mazzanti &#8211; the author of the <a href=\"https:\/\/www.earlylearningsystem.com\">Martial Arts Early Learning System<\/a>. I followed Marco&#8217;s system and it took care of most of the Marketing System and the Production System. I had to tweak things a little but all in all it&#8217;s worked fantasically.<\/p>\n<p>How well you ask? <\/p>\n<p>I started with literally nothing 4 years ago &#8211; no students, no place to train, and no start up capital. They were humble beginnings in a cold empty gym in the middle of winter 2003 where I spent many nights training solo wondering if any students would show up&#8230; <\/p>\n<p>Since then we&#8217;ve moved twice, changed the timetable numerous times, enrolled hundreds of students, and lost hundreds too (and fired a few in the process!), yet the net result is we now have a strong base of about 130 active students, with 3 instructors and 7 junior assistant instructors. <\/p>\n<\/p>\n<p align=\"center\"><strong><span style=\"font-size:130%;\">But no doubt one of the most challenging things has been managing the hundreds of families and all of the student data&#8230;<\/span><\/strong> <\/p>\n<p align=\"center\">\n<p>At first I tried to keep paper records and receipts, plus a list in Microsoft Excel&#8230; flagging the students who had paid, those who hadn&#8217;t and those who said they would &#8220;next week&#8221;&#8230; (shudder!) <\/p>\n<p>I found the bigger things got, the more difficult it became and the more often I&#8217;d drop the ball so to speak. Back then I really wish there had been an affordable system to manage my students.<\/p>\n<p>There just wasn&#8217;t&#8230; <\/p>\n<p>And I knew that I had to keep organized if I wanted the school to grow. So that&#8217;s why I started working on my own system a couple hours a day for the last 3 years. It&#8217;s grown a lot over time and I&#8217;ve added a whole bunch of useful features that make <em>running my school so much easier!<\/em><\/p>\n<p>I&#8217;ve just converted it to a web based, multi user system that you too can use to manage your school and take care of the Administration headaches you might currently have.<\/p>\n<p>Read the full report at: <a href=\"https:\/\/www.dojoorganizer.com\">www.dojoorganizer.com<\/a> <\/p>\n<p>Any questions you might have after reading about it, post &#8217;em below and I&#8217;ll be happy to answer for you.<\/p>\n<p>&#8211; Jason<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I never realized that I didn&#8217;t have ALL the pieces to the puzzle. Then one day it clicked for me after reading T. Harv Eker&#8217;s &#8220;SpeedWealth&#8221;. It&#8217;s a short but brilliant book that points out in a flash how to turn your business into a powerful income source&#8230; if you want it too. Basically Eker [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/posts\/12"}],"collection":[{"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/comments?post=12"}],"version-history":[{"count":0,"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/posts\/12\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/media?parent=12"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/categories?post=12"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.karateteaching.com\/blog\/wp-json\/wp\/v2\/tags?post=12"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}